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The New Holland Guardian Front Boom Sprayer: Updates with Alex Caldwell

In this week's North American Ag Spotlight Chrissy Wozniak sits down with Alex Caldwell to talk about the new updates on the New Holland Guardian Front Boom Sprayer. Alex talks about what he's excited most for, and being a service rep for many years he appreciates advances that eliminate down time!

Alex Caldwell is the Guardian Sprayer Marketing Manager for New Holland North America. Caldwell brings 9 years of experience to his role, having previously served as a field service manager, crop production sales specialist, and cash crop specialist for New Holland. Alex is a graduate of Purdue University, and is using his Bachelor's of Science degree in Agricultural Engineering to support North America's producers by helping them find the right New Holland sprayer for their operation. In addition to his work and educational background, Alex comes from a 6th generation farm near Ellsworth, Illinois that's been in the family since 1892. His cousin is now running the family farm, and Alex enjoys getting back to the farm when he's not on the road with New Holland or spending time with his wife and young son.

New Holland Agriculture's reputation is built on the success of thier customers, cash crop producers, livestock farmers, contractors, vineyards, or grounds care professionals. They can count on the widest offering of innovative products and services: a full line of equipment, from tractors to harvesting, material handling equipment, complemented by tailored financial services from a specialist in agriculture. A highly professional global dealer network and New Holland’s commitment to excellence guarantees the ultimate customer experience for every customer.

To learn more about New Holland, visit

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